The Spade's ...


Just read this great article last night about Kate and Andy Spade and what they're up to now that they're two degrees of separation from their namesakes. I had no idea that prior to launching Kate Spade w/Kate, Andy was creative director over at mega ad agency Chiat Day. No wonder he's so great at branding and why he's now created Partners & Spade–a branding business that recently commissioned Geoff McFetridge (I'm a huge fan) to create a logo for one of their projects. Plus, Jenna Lyon's is quoted a couple of times in here too. Very inspiring read.

3 comments:

Brandi said...

Really interesting article.
Oh, and those striped blue and white chairs they're standing in front of? I want those.

pen.ny said...

God I love the Spades. Thanks for sharing this article!

Jenny said...

cool article. thanks for the link :)

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